Fractional CMO services to set sail for true business success.
From marketing strategy definition to skill growth within your team, business success requires expertise and leadership.Â
Haven’t charted that course yet? Secure your marketing compass.
Most seasoned business owners will tell you: Invest in your marketing as soon as possible! Because you know your brand better than anyone, but don’t necessarily have the time, skillset or team behind you to get your business to the level of your ambitions, being surrounded and getting the guidance of the right people is a non-negiociable.
Having a fractional CMO, not just as a strategist partner but as a true embodiement of your marketing, is the catalyst for your business’ success and your team’s achievements.Â
This is the essence that shapes you into a genuine, accomplished, and trusted business leader.Â
OUR DELIVERABLES
Before setting course.
Who’s it for?
- Businesses, including startups, aiming to establish strong marketing foundations without committing to a full-time executive.
- SMBs seeking specialized expertise without the cost of a permanent CMO.
- Businesses seeking a comprehensive global marketing direction, rather than engaging a consultant focused on a single channel.
- Large corporation aiming to supplement their existing marketing leadership with fresh perspectives and strategic insights.
What’s it for?
- Optimizing team performance and skill development through leadership and mentorship.
- Improving resource allocation and budget management.
- Driving business growth, elevating brand presence and enhancing marketing effectiveness.
- Accessing to high marketing expertise and strategic guidance with the ability to scale up or down as needed and be cost-efficient.
- Fostering innovation and strategic agility.
OUR APPROACH TO FRACTIONAL CMO SERVICES
Navigating lasting success.
As your fractional CMO, we seamlessly integrate into your team, embodying the marketing persona of your business both internally and externally. With a keen sense of leadership, we not only steer your marketing strategies but also nurture cohesive teamwork. We immerse ourselves in your brand, consistently amplifying its presence across diverse marketing channels, while fostering collaborative growth within your organization.
Starting with pinpointing quick wins in your ongoing marketing endeavors, and progressing to shaping and orchestrating the execution of a robust marketing blueprint, we will seamlessly embody your brand and its principles. Our objective is to not only ensure successful conversions of your target audience and cultivate unwavering loyalty among existing customers, but also to stimulate them to become vocal advocates of your brand. Concurrently, as fractional CMO, we will provide dedicated support to enhance the skill set of your current team.
![growth marketing consultant](https://odysseymarketing.ca/wp-content/uploads/2022/04/growth_marketing_consultant.png)
OUR FRACTIONAL CMO SERVICES
Where we will take you.
01
Data.
- Marketing & Website Audit
- Identification Of Your Current Marketing Journey Flows
- Identification Of Quick Wins (nobody like to wait to see results)
02
Strategy.
- Identification Of Marketing Goals
- Multichannel Marketing Strategy
- Marketing Roadmap
- Growth Tactics
- Growth Campaigns
03
Direction.
- Strategy Implementation Coordination
- Marketing Leadership
- Team Management
- Budget Management
- Ongoing Marketing Reporting
OUR INSIGHTS